Communication campaign for French Book Fair
"Salon du Livre et de la Presse Jeuness 2016"
The Book Fair "Salon du Livre et de la Presse Jeuness" is a famous french event at Montreuil (France). Each year, at school, we have the project to work on a communication campaign to improve our illustration skills.
I decided to work on the capacity of children to create incredible characters with everything they find, like a Queen Witch Warrior or a Cowboy Astronaut.
Furthermore, we had to create a game concept for visitors and more specificaly children. Thus, I made a card game based on the Rock - Paper - Scissors game (Chi Fou Mi), each character winning on another.
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/67ef62fe-5939-4dc6-838f-c22fe4e36403_rw_1920.jpg?h=bdd000fa48ad94a6716d29797508414c)
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/4db7ea64-c542-49b6-8206-f218df34deaf_rw_3840.jpg?h=3b30809f31d1c08b3164ccee69b4d774)
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/e9287b84-9fda-49e5-986f-a131d716d76d_rw_3840.jpg?h=a35d02cc5635b60b2c50e245f054222e)
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/a33a99ae-5658-4478-926b-771fd799bfe6_rw_3840.jpg?h=6fcdd10a077ee5693fe3d79f00da3b0f)
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/7fb8ea69-3f38-4c74-9e4a-38ba3d28c700_rw_1920.png?h=aacfd706ae4e03bc7f3cf5a5139bd0b2)
Variant posters
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/5ccd417b-4a99-4fb4-9035-34aa77905fec_rw_1920.jpg?h=16ef9bbf0275a57ecb2fff603ea74a78)
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/c266b08b-c506-4526-8760-b76b1a5d544f_rw_1920.jpg?h=074ffc705b80cf7b53462f7df29bdb74)
Live presentation
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/e231e136-6462-49c5-926c-e0a4975b6d1e_rw_3840.jpg?h=8726b54d806507f253bbd7fc80cb115e)
Card games for the kids visitors based on the famous Rock - Paper - Scissors (Chi Fou Mi) game
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/89808d10-0241-4db2-9f3b-82daffb0afc5_rw_1920.jpg?h=bd53e896f49f3ebac384767b4d970ec0)
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/79589c5f-075d-40f4-962b-7f7542447d0b_rw_1200.jpg?h=4d7017dc6931e79be0a871a5a5cdfe79)
Live presentation of the card game
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/16dd328b-4156-49ab-8f0c-0e3291056685_rw_3840.jpg?h=0c567f46d261513c396e96c5199a7d36)
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/58b3d5a8-88c5-4f9d-be37-388eec5758f9_rw_3840.jpg?h=6d74638a9ee45e4ea6e318417d599f12)
![](https://cdn.myportfolio.com/e645a9bc-3c99-4dbf-bbdc-b45612b754df/a25df8a0-e046-4490-8cdf-c6a8f1755a56_rw_3840.jpg?h=99933d6f98c7a5fe2f0ce60b14e98f46)
Creative process