Communication campaign for French Book Fair
"Salon du Livre et de la Presse Jeuness 2016"
The Book Fair "Salon du Livre et de la Presse Jeuness" is a famous french event at Montreuil (France). Each year, at school, we have the project to work on a communication campaign to improve our illustration skills.
I decided to work on the capacity of children to create incredible characters with everything they find, like a Queen Witch Warrior or a Cowboy Astronaut.
Furthermore, we had to create a game concept for visitors and more specificaly children. Thus, I made a card game based on the Rock - Paper - Scissors game (Chi Fou Mi), each character winning on another.
Variant posters
Live presentation
Card games for the kids visitors based on the famous Rock - Paper - Scissors (Chi Fou Mi) game
Live presentation of the card game
Creative process